Les classements : un appel à l’action sur fond de stratégie intergalactique

Notre PDG Bruce MacDonald fait appel à la sagesse Star Trek pour discuter du débat persistant autour de l’évaluation et des systèmes de classements des organismes caritatifs selon leurs dépenses par opposition à leur impact. Un scénario du Kobayashi Maru propre au secteur, mais comme capitaine Kirk, nous sommes capables de redéfinir le problème et de trouver des solutions audacieuses. (Imagine Canada)

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About Marnie Grona

Marnie Grona is a marketing communications professional based in Toronto who works for Imagine Canada as Director, Marketing and Communications. She has a Masters Certificate in Marketing Communications Leadership through the Executive Education Centre of the Schulich School of Business and studied marketing and advertising at the University of Winnipeg. She also has a background in arts marketing and management where she served at the Winnipeg Symphony Orchestra, Winnipeg Fringe Theatre Festival and the Royal Manitoba Theatre Centre.

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