“Eh”ffecting Social Change: Canadian Style

Toronto’s own Furniture Bank was just featured in the Charity Defense Council’s thought-provoking “I’m Overhead” ad campaign. The series of ads is challenging the public to rethink what they know about overhead — and shifting the core narrative from one defined by cost to one that celebrates impact. As President & CEO of Imagine Canada and a member of the Charity Defense Council’s advisory board, the campaign has me dreaming of a new era for Canadian charity. The future I’m envisioning has me more inspired than ever. (Charity Defense Council)

This entry was posted in English on by .

About Marnie Grona

Marnie Grona is a marketing communications professional based in Toronto who works for Imagine Canada as Director, Marketing and Communications. She has a Masters Certificate in Marketing Communications Leadership through the Executive Education Centre of the Schulich School of Business and studied marketing and advertising at the University of Winnipeg. She also has a background in arts marketing and management where she served at the Winnipeg Symphony Orchestra, Winnipeg Fringe Theatre Festival and the Royal Manitoba Theatre Centre.

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