Five emerging trends that should be on every fundraiser’s radar

It’s hard to believe, but it’s really only been a few years since charitable giving mostly involved mailing a cheque in answer to a direct mail appeal from a nonprofit or charity. While this option is still open to Canadian donors, times are changing, and the face of charitable giving in Canada is significantly different than in the past. As we talked with people on the front lines of charitable giving, we found five emerging trends fundraisers and charity leaders would do well to pay attention to. (Charity Village)

This entry was posted in English on by .

About Marnie Grona

Marnie Grona is a marketing communications professional based in Toronto who works for Imagine Canada as Director, Marketing and Communications. She has a Masters Certificate in Marketing Communications Leadership through the Executive Education Centre of the Schulich School of Business and studied marketing and advertising at the University of Winnipeg. She also has a background in arts marketing and management where she served at the Winnipeg Symphony Orchestra, Winnipeg Fringe Theatre Festival and the Royal Manitoba Theatre Centre.

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